JAILLANCE – LUNCH AT THE SHANG PALACE

Jaillance Lunch at Shang the Palace


Issues

Present Jaillance as the specialist in multi-terroir AOC bubbles (excluding Champagne) and ensure the brand’s visibility in the media

Action Plan

  • Organization of a press lunch at Shang Palace
  • Tasting and setting up of a food-pairing with a menu created by Chef Samuel Lee, 1 star in the Michelin Guide
  • Interview with Jean-Louis Bergès, General Manager of Jaillance

Results

10 journalists present at the lunch