Impala Rollerskates – Influence Breakfast

Issues

Strengthen the link between the brand and the influencers.

Action plan

Invitation of the n°1 youtuber in France (Natoo – 5M Youtube subscribers, 3,7M on Instagram) and of 2 instagrammers (@melococo– 55k subscribers & @iamlazykat– 51k subscribers).
Organization of a lunch.
Gift of a pair of rollerblades for each of them.

Results

• 23 social network follow-ups (posts and stories).
• EAE : €25,426