ELOA ALEO VERA IN A BOTTLE
Eloa aloe vera in a bottle
Issues
Accompany the launch of the ELOA Organic range and increase the visibility of the brand on the press, the web and digital media



Action plan
- Creation of a graphic charter
- Organization of an event-based portage to target journalists
- A scheduled interview with the brand’s directors
- Creation of three influencer portages: healthy, mommy and lifestyle
Results
22 retombées en presse écrites et web
An audience of over 95,000,000 readers
90 social network follow-ups
A reach of 730 000 people in digital
EAE: 110 000€.